The best HubSpot alternatives in 2026
HubSpot is a solid crm & sales tool, but it isn't the only option. Here are the 3 best alternatives, compared on pricing and who they're for. Looking at HubSpot itself? See our HubSpot overview.
| Tool | Pricing | Best for | |
|---|---|---|---|
| Pipedrive | Paid | small sales teams that want a no-fuss visual pipeline | Try → |
| Zoho CRM | Freemium | cost-conscious teams already using other Zoho apps | Try → |
| Salesforce | Paid | larger teams that need deep customization and scale | Try → |
P
Pipedrive
CRM & Sales
A sales-first CRM built around a visual pipeline. Simple to set up and focused on helping reps close deals.
Z
Zoho CRM
CRM & Sales
A budget-friendly CRM that's part of the broader Zoho suite. Lots of features for the price across sales and marketing.
S
Salesforce
CRM & Sales
The enterprise CRM standard. Endlessly customizable and powerful, with a learning curve and price tag to match.
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