Shopify vs Webflow

Both Shopify and Webflow are popular website & e-commerce tools — but they fit different teams. Here's how they compare, and how to choose.

Shopify

Paid3-day free trial

The go-to platform for building an online store. Everything to sell online, with a big theme and app ecosystem.

  • Built for selling online
  • Huge theme & app store
  • Handles payments & shipping
Try Shopify →

Webflow

FreemiumFree plan available

Visual web design with the power of real code and a CMS. Popular with designers who want pixel control.

  • Designer-grade visual control
  • Built-in CMS
  • Clean, exportable code
Try Webflow →
 ShopifyWebflow
CategoryWebsite & E-commerceWebsite & E-commerce
Pricing modelPaidFreemium
Best foranyone building a serious online storedesigners who want pixel-level control plus a CMS
Current offer3-day free trialFree plan available

How to choose

Choose Shopify if you want anyone building a serious online store.

Choose Webflow if you want designers who want pixel-level control plus a CMS.

Both offer a way to try before you commit, so the safest move is to test your top pick with your own workflow before paying.

Disclosure: the links above may be affiliate links. If you sign up through them we may earn a commission at no extra cost to you — it never affects how we compare tools.