Shopify vs Wix
Both Shopify and Wix are popular website & e-commerce tools — but they fit different teams. Here's how they compare, and how to choose.
Shopify
The go-to platform for building an online store. Everything to sell online, with a big theme and app ecosystem.
- Built for selling online
- Huge theme & app store
- Handles payments & shipping
Wix
Drag-and-drop website builder with templates for almost anything. Easy for beginners to launch a site fast.
- True drag-and-drop editor
- Hundreds of templates
- Free plan to try it out
| Shopify | Wix | |
|---|---|---|
| Category | Website & E-commerce | Website & E-commerce |
| Pricing model | Paid | Freemium |
| Best for | anyone building a serious online store | beginners who want a flexible drag-and-drop builder |
| Current offer | 3-day free trial | Free plan available |
How to choose
Choose Shopify if you want anyone building a serious online store.
Choose Wix if you want beginners who want a flexible drag-and-drop builder.
Both offer a way to try before you commit, so the safest move is to test your top pick with your own workflow before paying.
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